Top 7 Macro Influencers and Bloggers in India on Instagram
Gone are the days when the world ran on Celebrity Endorsements, primarily because films as an industry have taken a significant hit, with actors shifting to OTT and even web platforms. This was, as of today, every 18th person is an influencer on Instagram. The term influencer opened up a whole new domain for advertising. With the ability to be transparent on Instagram, and the power to influence people, such influencers have now taken over the marketing stage.
Macro Influencers are sandwiched between micro-influencers and celebrities regarding Instagram following and audience. They intend to educate their followers while living their passion, such as travel influencers who advertise travel kits or fashion Influencers advertising shopping applications.
Down below is the list of the Top 7 Macro Influencers In India you must follow!
- Namish Taneja
The trained actor and choreographer Namish Taneja is the cutie from the daily soap ‘Ekk Nayi Pehchaan’. With around 2 Million followers on Instagram, Namish has been an influencer since 2016. His story of becoming a successful actor is an unbelievable tale, being dragged to audition with a friend and having the breakthrough of his life. Nmaish aims to add essence to his acting career and step into choreography.
2. Harmanpreet Kaur
The budding player from India’s Women’s Cricket Team, Harmanpreet Kaur, has also made a name for herself via influencing—inspiration to millions of young players who look up to her. The first-ever cricketer to sign a Big Bash League Contract with Sydney Thunder, she has made history!
She uses her 1.8M fan base on Instagram to educate.
3. Radhika Seth
Multitalented model Radhika has been ruling Instagram for quite some time. She has been featured with her favourite actress Deepika Padukone in an advertisement by HP laptops. Besides being an actor, model Radhika Seth is an extremely successful fashion blogger and influencer. Known best for her GRWM videos, her fan following of over 1M love watching her reels on Instagram
4. Anunay Sood
What started as a hobby, or something Anunay Sood pursued only in his free time, became his passion. He then turned his passion into his career. Documenting his experience as a traveller, he made a business as a travel influencer. Lucky for him, he can now take up gigs in travelling and make a good income out of it.
5. Manoj Muntashir Shukla
The influencer that can woo you with words alone, Manoj Muntashir, has a way with words like no other. His content and his write-ups are widely celebrated amongst his fans. With over 1.2 million followers on Instagram, Manoj is also an icon in the Bollywood industry.
6. Shivangi Verma
The actor turned model. Shivangi Verma is the heartthrob of many on Instagram and Youtube. With a following of over 1 million, Shivangi always interests her fans with something new.
7. Chef Parul Gupta
The journey of a home cook from cooking lunch for her kids and family to cooking for over a million people on Youtube and Instagram. Chef Parul Gupta has created a name for herself in the cooking and influencing industry with over 1 million followers on Instagram and over 7.5 million subscribers on Youtube.