Top Female Instagram Fashion Influencer in India to Partner With 2026
India’s growing fashion market is creating more demand for styling ideas, new outfit inspiration, wardrobe planning, and GRWM content across many categories from modern looks to ethnic wear helping brands connect with diverse audiences.
In this space, female fashion influencers in India have become a key source for discovering trends, understanding personal style, and getting honest recommendations.
Because fashion depends heavily on look and feel, shoppers want to see how a product actually appears in real life. Every Instagram fashion influencer helps bridge this gap by sharing try-on videos, fabric close-ups, colour checks, drape tests, and quick styling clips that show the same outfit in multiple ways. This gives viewers strong visual clarity before they buy.
Another major reason for their impact is that in many Indian households, women play a leading role in clothing decisions whether for themselves, family members, or gifting. This makes every female fashion influencer India follows a natural voice for fashion advice, as their suggestions are often trusted and acted upon.
Over time, these creators have built loyal communities that rely on them for styling tips, fit comparisons, budget guidance, and detailed outfit breakdowns. Their content feels relatable and experience-driven, which strengthens audience trust and helps shape purchase decisions.
So what does this mean for brands?
With such credibility and reach, fashion labels work with leading fashion influencers to guide how products are styled and worn. This not only improves conversions but can also reduce returns. For new collections, festive launches, or store openings, these creators help drive attention, excitement, and footfall.
Top Instagram fashion influencers also attract highly targeted buyer groups. Their engaging styling content allows brands to reach the right audience at lower CPMs and CPAs compared to many traditional marketing channels.
As a result, today’s journey from discovery to inspiration to purchase is largely shaped by female fashion influencers in India.
Keeping this in mind, our leading influencer marketing agency in India has carefully researched and curated a list of the best Indian female fashion influencers on Instagram for your brand to collaborate with.
Let’s explore.
Let’s Dive into the List of Best Female Instagram Fashion Influencer in India
1- Komal Pandey
Komal Pandey is counted among the top fashion influencers on Instagram in India, famous for her bold and creative styling choices. She often experiments with unique and edgy looks and is not afraid to step outside usual fashion trends.
On her profile, you can see a wide range of content from casual streetwear and daily outfits to glamorous looks, high-fashion shoots, and makeover videos. She loves mixing different styles, playing with colours, and breaking away from traditional “safe” fashion rules.
2- Diipa Büller-Khosla
Diipa is widely known for blending her Indian roots with global style trends, making her one of the popular Instagram fashion influencers today. Along with outfit posts, she also talks about beauty, self-confidence, and wellness.
She was one of the first digital creators from South Asia to gain international attention in the fashion space, moving beyond traditional celebrity-led style culture. Diipa regularly shares bold outfits and statement looks with her audience.
3- Kritika Khurana
Kritika Khurana, widely known as That Boho Girl, is counted among the top female fashion influencers on Instagram and is especially popular with young audiences and millennials. She regularly shares outfit videos, styling ideas, and beauty and lifestyle content.
Her fashion sense is inspired by bohemian styles, which she blends with modern, urban, and western looks to create a relaxed yet trendy vibe. She is also part of the early wave of female fashion creators in India who helped make OOTD content mainstream.
4- Shraddha Singh
Shraddha Singh is a popular fashion influencer on Instagram who is known for mixing comfort with stylish, well-put-together looks. She often posts relaxed outfits like jumpers and jeans, along with more polished and curated styles.
She also shares styling ideas that fit a global lifestyle while staying true to her personal identity. Shraddha has collaborated with brands such as Ted Baker, Pepe Jeans, and Wolford. During the festive period, she launched a series called “Glow Through The Festive Season,” which received strong audience engagement.
5- Ashi Khanna
Ashi Khanna is a well-known female fashion influencer on Instagram who shares OOTD posts and outfit ideas that blend casual, streetwear, trendy pieces, and classic “Instagram-style” looks. She is comfortable experimenting with youthful and modern fashion that connects strongly with digitally active audiences.
She has collaborated with major brands such as Wella, Ahmed Al Maghribi Perfumes, and L’Oréal Paris, among others.
6- Jahanvi Choudhary
Jahanvi Choudhary shares a blend of styled photoshoots, everyday outfits, and trending fashion looks. Her content appeals to a wide audience, especially those interested in fast fashion, modern wardrobes, and styles that match current social media trends.
She has collaborated with several well-known fashion brands, including Head to Heels, Dyson, DKNY, New Balance, and Chanel.
7- Shalini Chopra
Shalini Chopra, popularly known as Style by Nature, is a well-known female fashion influencer on Instagram with a style that feels both diverse and easy to relate to. She blends luxury pieces with casual outfits and pairs high fashion with everyday wear, showing that great style doesn’t need to feel over-the-top or unreachable.
She has also won the Best Influencer South India Award and has collaborated with brands such as Schwarzkopf Professional, Love Beauty and Planet, and Trends, among others.
8- Masoom Minawala Mehta
Masoom Minawala Mehta is a leading Instagram fashion influencer from India and was earlier known as Miss Style Fiesta. She has been featured in lists such as Forbes Asia’s 30 Under 30 and is often mentioned among globally influential young women.
Her fashion sense blends luxury styles with Indian influences and international trends. Masoom also gives her audience a behind-the-scenes look at fashion weeks and the festivals she attends around the world.
9- Rajvee Gandhi
Rajvee creates fashion-focused content that includes casual outfits, streetwear, and more polished or glamorous looks. She is highly versatile sharing everyday styles and relaxed street fashion, as well as traditional and ethnic outfits for festivals or special events.
She has won several fashion awards, including the Power Fashion Creator Award (Popular Choice) by The Times of India and Fashion Creator of the Year (Challengers-Female) by Exhibit Magazine.
10- Insha Ghaii Kalra
Insha Ghaii Kalra is among the well-known female fashion creators in India, recognized for her OOTD posts, styled photoshoots, and trend-focused fashion content. She often shares western outfits, casual street style, and Indo-Western looks that appeal to young, urban audiences.
Her overall vibe is relaxed yet chic. Insha has also collaborated with international brands such as L’Oréal and others.
To Conclude
These top Indian female fashion creators regularly share outfit inspiration, styling advice, shopping links, and personal recommendations, helping them build strong communities of fashion-focused followers. As a result, fashion brands are increasingly looking to collaborate with these influencers to reach high-intent audiences and improve product visibility and placement.
At Idiotic Media, a leading influencer marketing agency, we help brands connect with the right fashion creators to drive meaningful engagement and real business impact.