Top 10 YouTubers in Kerala to Partner With in 2025

Kerala is often called God’s Own Country for its natural beauty, traditions, and vibrant culture. From the backwaters to the beaches, from authentic food to modern lifestyles, Kerala offers a mix of everything. This richness is also reflected in its growing YouTube community. Many talented creators from Kerala are making content in areas like technology, food, travel, lifestyle, and comedy, building strong connections with their audience.

In this blog, we are going to look at the top YouTubers in Kerala that brands can partner with in 2025. These creators bring their unique style and strong cultural roots to the platform, making them great choices for collaborations.

1. M4 Tech

M4 Tech, with over 13.6 million subscribers, is one of the biggest YouTube channels in Kerala and has proudly received the Diamond Play Button. The channel is all about DIY experiments, tech projects, and creative builds that fascinate audiences of all ages. What makes M4 Tech unique is how the creator often includes Kerala’s culture in his videos, blending traditional ideas with modern science. His experiments are filmed in a way that feels both fun and educational, often set in local surroundings. Rooted in Kerala, he reflects the innovation and curiosity of Malayali youth. With such a massive following, M4 Tech is not just a tech channel but a cultural icon.

2. Pearle Maaney

Pearle Maaney runs the popular channel Pearle Maaney Show, which has more than 4.17 million subscribers and a Gold Play Button. Known first as an actress and host, Pearle has now become one of Kerala’s favorite YouTubers. Her content focuses on lifestyle, parenting, and personal vlogs, always reflecting her identity as a Malayali. She often showcases Kerala traditions, festivals, and homely celebrations in her videos. Through her openness and warmth, Pearle connects with families across Kerala and abroad. Her channel represents modern Malayali life, where career, family, and culture come together naturally.

3. Travelogue by Chithran

Travelogue by Chithran is a channel that showcases Kerala’s natural beauty and culture through immersive travel videos with 562K subscribers. While the subscriber count is not publicly shared, the channel has built a loyal audience by exploring villages, backwaters, and heritage spots. The creator films in Malayalam and captures Kerala’s charm in its purest form. From local festivals to the everyday life of Malayalis, the channel highlights what makes Kerala unique. Though it hasn’t yet received a YouTube Play Button, the content feels like a cultural diary of Kerala. It’s a great example of how storytelling rooted in tradition can engage modern viewers.

4. Shamees Kitchen

Shamees Kitchen is a much-loved food channel from Kerala with 5.61 million subscribers, dedicated to authentic recipes and traditional cooking. While the exact subscriber count is not available, the channel has grown steadily and has earned the Silver Play Button. It focuses on classic Kerala dishes, snacks, and sweets that remind audiences of home. The creator films in a homely setup that reflects everyday Malayali kitchens. By using Malayalam and celebrating local flavors, the channel connects deeply with viewers across Kerala and beyond. For anyone interested in Kerala’s culinary culture, Shamees Kitchen is a true treasure.

5. Tech Travel Eat by Sujith Bhakthan

Tech Travel Eat by Sujith Bhakthan is a unique blend of travel vlogging with 2.24 million subscribers, gadget reviews, and food explorations. The channel, with a strong subscriber base and a Silver Play Button, often highlights Kerala’s eateries, street food, and tourist spots. Sujith brings energy and clarity to his videos, making them both entertaining and informative. He speaks in Malayalam and showcases Kerala’s traditions alongside modern lifestyle elements. His trips often include scenic locations across the state, linking his identity strongly with Kerala. For brands looking for versatile collaborations, Tech Travel Eat is a perfect fit.

6. KL Bro Biju Rithvik

KL Bro Biju Rithvik is a comedy and entertainment channel with 76.9 million subscribers  that reflects the humor and quirks of Malayali life. Though the subscriber numbers are modest compared to others, the channel has crossed the Silver Play Button milestone. The creator uses Kerala’s family setups, festivals, and social life as the base for his comedy sketches. His content is relatable for audiences across Kerala, filled with local dialects and cultural references. He represents the lighter side of Malayali lifestyle, making his channel a go-to space for laughter. By staying rooted in Kerala’s everyday experiences, KL Bro Biju Rithvik has built a loyal fan base.

7. Arjun Sundaresan (Arjyou)

Arjun Sundaresan, popularly known as Arjyou, runs the channel Arjyou which has around 3.72 million subscribers and a Gold Play Button. He is best known for his tech reviews and lifestyle videos presented with humor and wit. His use of Malayalam and inclusion of Kerala’s daily life in his videos make his content highly relatable. Arjyou has built trust among Malayali youth by blending technology with cultural references. His videos often feature gadgets explained in simple ways with a fun twist. Representing the new generation of creators in Kerala, Arjyou combines knowledge with entertainment seamlessly.

8. Fishing Freaks

Fishing Freaks is a channel with over 3.76 million subscribers and the Gold Play Button, focused on Kerala’s fishing lifestyle. The creators showcase fishing trips, seafood cooking, and life in coastal villages. Their videos highlight Kerala’s deep connection to the sea and its traditions. Fishing Freaks brings viewers closer to the beauty of Kerala’s waters and the simplicity of coastal living. The use of Malayalam, combined with authentic village backdrops, keeps the channel deeply tied to Kerala. It’s one of the most unique channels representing Kerala’s coastal culture on YouTube.

9. Prathap G

Prathap G runs the channel Prathap G Tech with 1.47 million subscribers, , which focuses on gadget reviews and technology updates. While his subscriber numbers are not widely available, the channel has earned the Silver Play Button for its growth. He presents content in Malayalam, making tech topics accessible to Malayali viewers. His videos often explain devices in the context of everyday Kerala life, helping people relate better. Rooted in the state, his approach reflects Kerala’s rising digital curiosity. By combining clarity with cultural context, Prathap G has become a trusted tech voice in Kerala.

10. Ebadu Rahman

Ebadu Rahman is a Kerala-based YouTuber with 1.2 million subscribers, known for his technology-focused channel, which has earned the Silver Play Button. While the exact subscriber count is not published, his tutorials, app guides, and gadget reviews are highly popular. He speaks in Malayalam and uses real-life examples familiar to Malayalis. His content helps viewers understand new technologies in a simple way, directly connecting with Kerala’s tech-savvy audience. Ebadu Rahman’s channel shows how local language and culture can make tech more relatable. By focusing on Kerala while addressing global tech trends, he stands out as a reliable creator.

Conclusion

These top YouTubers in Kerala represent a wide mix of niches, from tech and travel to food, lifestyle, and comedy. They bring out the true spirit of Kerala in their videos, while also connecting with global audiences. Partnering with them in 2025 can help brands reach a highly engaged and diverse community.

When it comes to managing such partnerships, Idiotic Media is a leading meme and influencer marketing agency in India, helping brands connect with the right creators for authentic and effective campaigns.