Top 10 Food YouTubers in India in 2024
Nature provides us with food to survive, but our ancestors figured out ways to make it tastier and healthier through processing. Since ancient times, humans have been innovating with food, blending the abundance of nature into remarkable creations. Every culture, every corner of the world has its own culinary tales, whether rooted in tradition or inspired by local ingredients. We have jotted down the Top 10 Food YouTubers in India for you to know about the food in India
Today, with the rise of social media, especially platforms like YouTube, the world of food has become more accessible. Food YouTubers, in particular, play a significant role in this culinary exploration. They travel, taste, and share their experiences, offering honest opinions and uncovering unique stories behind each dish.
These YouTubers specialize in specific niches, becoming experts in their fields. They not only entertain but also influence trends and introduce new flavors to their audience. As a leading Influencer Marketing Agency, we understand the power of these food influencers in building brand awareness and authenticity for food businesses.
Influencer marketing has become increasingly popular, with 65% of businesses preferring it due to its ability to build trust. For food brands targeting passionate food enthusiasts, this blog is a guide to the Top 100 Food YouTubers in India, who are currently dominating the culinary scene.
But before we dive into that, let’s break down what food YouTubers are all about.
Who are Food YouTubers
Food YouTubers are creators on YouTube who produce a variety of content related to cooking, food reviews, healthy eating, diets, and restaurant reviews. They craft videos tailored to suggest and inform their viewers about various food-related topics. Through their content, they guide their audience on discovering new restaurants, hotels, food flavors, cooking techniques, and more.
List of Top Indian Food YouTubers to Follow in 2024
1- Village Cooking Channel
The Village Cooking Channel, based in Chinna Veeramangalam village, Tamil Nadu, has emerged as one of the best South Indian cooking channels on YouTube. With over 16 million subscribers and a remarkable 1.04% engagement rate, they have garnered widespread acclaim for their straightforward recipes and traditional South Indian dishes. Managed by five cousins and their caterer grandfather, the channel not only showcases culinary skills but also promotes unity and generosity within the community. Their popularity has attracted attention from notable figures like Rahul Gandhi, who joined in cooking sessions. Additionally, they have shown their commitment to social causes by donating Rs 10 lakh to the Chief Minister’s Public Relief Fund for COVID-19 relief efforts.
2- Nisha Madhulika
Nisha Madhulika, often referred to as ‘Mother India,’ is widely recognized as one of the most famous mothers in India. She has a strong presence on various social media platforms such as Facebook, Instagram, Twitter, Pinterest, and YouTube, where she shares her culinary expertise. Nisha simplifies the cooking process, making it accessible even for new cooks. Her channel offers a plethora of recipes with more variety than a typical Indian restaurant. With her knack for turning simple recipes into culinary masterpieces, she not only demonstrates her cooking skills but also guides viewers on how to replicate them. Despite being 40 years old, Nisha maintains the enthusiasm of a 20-year-old in the kitchen. What sets her apart is her detailed step-by-step approach, making her tutorials easy to follow. She has also made history as the first celebrity chef in India to surpass 12 million subscribers on YouTube. Recently, she has added over 16 new videos to her channel, accumulating an impressive 32.3 million views in just under a month. Subscribe to her channel to learn how to prepare delicious vegetarian Indian recipes effortlessly.
3- Kabita’s Kitchen
Kabita, a former banker turned homemaker, followed her passion for cooking authentic Indian dishes. With a focus on simplicity and ease, she shares both vegetarian and non-vegetarian recipes on her YouTube channel and website, kabitaskitchen.com. Her tutorials cover a wide range of cuisines, from snacks and drinks to sweets. Bhuvan Bam himself learned a recipe from her – the Cheese Poha Cutlet. Kabita values her audience’s preferences, using analytics to guide her content creation and incorporating user feedback into her videos. Her dedication to engaging her viewers makes her channel a favorite among those seeking delicious and easy-to-follow recipes. Subscribe to her channel to master a variety of dishes, whether it’s chicken cooked in a pressure cooker or Cheese Poha Cutlet.
4- Bharatzkitchen
Meet Bharat, a husband who finds joy in cooking and shares his culinary adventures with his viewers on his Indian cooking channel on YouTube. He’s a wizard in the kitchen, fearlessly tackling any recipe that comes his way. With expressive cooking methods and a penchant for experimentation, Bharat has amassed a whopping 10 million subscribers. His channel stands out among the plethora of cooking videos, offering not only fundamental cooking skills but also entertainment. Whether you’re looking to whip up a chicken meal for the family or master the art of onion slicing (sans tears), Bharat’s got you covered. His most popular video on chicken curry has garnered an impressive 62 million views, a testament to his hard work. From shooting and editing to presenting and engaging with his audience, Bharat does it all with passion and dedication. Join his channel to elevate your cooking skills and explore the world of delicious Indian recipes.
5- Grandpa Kitchen
Grandpa’s Kitchen is a heartwarming initiative from Telangana, where a group of compassionate individuals believes in the ethos of sharing and caring. Dedicated to serving orphans and underprivileged people, they use the proceeds from their online content for charity. With remarkable culinary skills, they specialize in preparing non-vegetarian meals in large quantities, including various fish, mutton, chicken dishes, and elaborate biryanis. Their channel showcases grand-scale cooking, featuring cakes larger than dining tables. Equipped with the right tools and software for top-quality videos, they upload four new videos every month. Grandpa’s Kitchen not only offers cooking tips for both vegetarian and non-vegetarian cuisines but also ensures that the food prepared is shared with those in need. Join their channel to witness their generosity and culinary expertise in action.
6- Hungry Birds
Meet a lively group of food enthusiasts who are all about fun and games when it comes to eating. This playful gang loves to goof around with their food before digging in. While they may not offer cooking tutorials or recipes, you’ll definitely learn how to have a blast while dining. Their content is packed with entertainment, humor, and interesting food-related trivia. If you’re a die-hard foodie, watching this channel might be a wild ride! Tune in to witness their hilarious eating challenges and competitions as they compete among themselves for gastronomic glory.
7- Sanjeev Kapoor Khazana
Sanjeev Kapoor is a culinary legend in India, renowned as a master chef, celebrity host, and the epitome of culinary expertise. He has been a household name for decades, with countless people learning recipes from him, like my mother did with ‘Besan ki Kadhi.’ With numerous accolades to his name, including the prestigious Padma Shri, Sanjeev Kapoor’s influence on Indian cuisine is unparalleled. He proudly represents Dalda Vanaspati and offers excellent cooking tips along with recommendations for cookware and appliances to achieve the best culinary results. His expertise transcends generations, making him a timeless icon in the culinary world.
8- Hebbars Kitchen
Hebbar’s Kitchen is your go-to destination for all things cooking-related. Offering a treasure trove of hot cooking tips and tricks, this channel makes recipes exciting with easy-to-follow tutorials and cooking hacks. Their online presence extends to their website, hebbarskitchen.com, where you can find a plethora of recipes and cooking channel on youtube guides. Whether you’re a beginner or an experienced cook, watching this channel will provide you with invaluable cooking insights and inspiration. Tune in for great tips and tricks that will elevate your culinary skills and make your dishes shine.
9- Cook with Parul
Parul shares delicious recipes that are not only easy to follow but also feature unique twists to keep them interesting for all age groups. If you’re tired of the same old routine sabji roti, her channel is the perfect place for fresh ideas using simple ingredients. Parul offers expert tips and advice in her videos, and you can explore her entire menu on her website, cookwithparul.com. Subscribe to her cooking channel on youtube for fantastic learning opportunities and discover new ways to elevate your culinary skills.
10- Veg Village Food
True to its name, this grandma’s channel showcases delicious vegetarian dishes cooked with love. The meals are prepared in large quantities, catering to children and those in need. Channels like hers provide valuable insights into cooking with a large number of ingredients, making them especially useful for occasions with gatherings. Tune in to witness how they cook for the hungry and the less fortunate, spreading joy and nourishment with their generosity.