Idiotic Media OLA Electric
The campaign’s primary objective was to promote and generate awareness around OLA Electric scooters, emphasizing their features and benefits through a humorous approach. This was achieved by leveraging trending templates and other marketing strategies. The execution of the campaign predominantly took place on Instagram and Twitter, strategically utilizing meme pages and video editors to amplify the messaging.
The campaign successfully garnered significant engagement, accumulating over 25 million views across both platforms.